Touched a 'soft' spot for me here, I think... I have a few theories:
1) Because everyone knows wool is scratchy, so we must disprove that!
2) Because no-one wears a sweater for more than a season or two, so what does durability matter?
3) Because luxury is more important than practicality;
4) Because we are spinning and then knitting (or weaving, but I think more often knitting) as a hobby, and we only need a certain number of sweaters before the wardrobe explodes;
5) Because a lot of today's spinners don't actually think about the finished product when they spin. They want to make 'lovely yarn', not a lovely sweater...
I'm sure I could go on, but ranting is rude, right?
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